Events for April
M T W T F S S
31 1 2 3 4 5 6
7 8 9 10 11 12 13
14 15 16 17 18 19 20
21 22 23 24 25 26 27
28 29 30 1 2 3 4
Add your event FREE

Today


Videos


Polls


Cosmo and Nanu - Hey Cool


Cosmo and Nanu

Valentines_Day:_21_million_Euros_turnover_expected

Valentines Day: 21 million Euros turnover expected

Almost every second person in Vienna buys a present for Valentine’s Day. The trade in Vienna thus expects a turnover of around 21 million Euros.

"Viennese people are going to spend 21 million Euros in total for this year’s Valentine’s Day. The turnover in the flower sector will be one of the best of this year", said Brigitte Jank, president of the Chamber of Commerce in Vienna.

An inquiry of customers showed that 45 % of people from Vienna would buy presents for their beloved ones.

Flowers, sweets, invitations, perfumes and vouchers are the most popular presents. The inquiry reveals that people in a relationship make presents more often (54 percent) than singles (22 percent). A release stated that the average expenses are 35 Euros.

There are many theories about the origins of the tradition of Valentine’s Day.

People in medieval times believed that birds started to mate on 24 February. This is thought to be the most reasonable explanation for the tradition.

Another theory regards the Norman word "Galantin", which means lady’s man. Galantin’s Day could have been transformed into Valentine’s Day just by a change of letters.

Others believe that the Christianised Roman festival "Lupercalia" was the reason for celebrating Valentine’s Day. Names of boys and girls were written on sheets of paper and drawn by lot so that the boys and girls had company for the day.

This custom was taken over by Christians in France, Belgium and England at the end of the 14th century. The "Valentines" were drawn and thus connected in a kind of engagement.

The tradition of sending Valentine’s cards only evolved in the 17th century.

Vienna Times






Tag cloud:
Christianised  century  celebrating  Lupercalia  Vienna  Norman  tradition  sweets  festival  president  percent  Galantin  Euros  inquiry  thus  Roman  Valentine  turnover  rsquo  drawn


Latest News

 

First hybrid buses in Vienna
Wiener Linien is adding it's first hybrid buses to its public transport operation in the next fortnight, in addition to the twelve electric buses introduced into the city centre.

First hybrid buses in Vienna
Wiener Linien is adding it's first hybrid buses to its public transport operation in the next fortnight, in addition to the twelve electric buses introduced into the city centre.

Michael Glawogger dies whilst filming in Africa
The Austrian filmmaker Michael Glawogger has died whilst filming his latest documentary in Africa. He was 54-years-old.

Faymann warns against further Russia sanctions
Chancellor Werner Faymann has spoken out in support of moving away from additional sanctions on Russia.

Gazprom to explore expanding pipeline in Austria
Russia could soon begin constructing their South Stream gas pipeline in Austria after meetings were held this week with Gazprom.

Poacher in Vienna shoots five deer with bow and arrow
A poacher is suspected to have killed five animals in Vienna using a bow and arrow, a hunting weapon that is forbidden throughout Austria.

Czech firm in the proverbial over dung parcel terror alert in Austria
A Czech mail order company that sends elephant poo around the EU could be faced with a hefty bill after a package of dung sparked a terror alert at an Austrian town hall.

Julius Meinl expands to UK
Austria's prestigious coffee brand Julius Meinl is launching its famous product in the UK, with the hope of challenging the British culture of taking coffee to go.

Wiener Linien grinds to a temporary halt Wednesday morning
Vienna's public transport will grind to a halt between 4 am and 6.30am on Wednesday morning as unions hold an emergency meetings to discuss the safety of Wiener Linien staff.

Vienna to host fashion awards
Since 2009, the Vienna Awards for Fashion and Lifestyle has played a big role in the Austrian fashion scene and has evolved itself into one of the country's most important events in the industry to date.

 


Rieders Digests


The most popular stories –
last 7 days